“Early user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them.”
A slim volume but packed with information. “Designing with the Mind in Mind” is definitely a keeper and something to keep within easy reach. Jeff Johnson has put together an understandable set of guidelines on how the brain and design work best.